Customers
Businesses and professionals purchasing or receiving contact data.
Responsible Healthcare Data Use
Healthcare Business Contact Data Use Policy
This policy explains the permitted uses, prohibited activities, customer responsibilities and responsible-use expectations that apply to professional and organizational business-contact information supplied by Medico Lists.
- Use data only for legitimate professional purposes
- Respect opt-outs, suppression requests and applicable laws
- Do not use business-contact data for patient targeting
Permitted Use
Customer Responsibility
Opt-Out Respect
Data Removal
Medico Lists provides professional and organizational business-contact information. We do not provide patient records, diagnoses, treatment details, medical claims, health conditions or confidential patient information.
Purpose and Scope
Who This Data Use Policy Applies To
This policy applies to customers, employees, contractors, agencies, authorized representatives and other users who access or use professional business-contact information supplied by Medico Lists.
The policy is intended to support responsible use of professional and organizational contact information for legitimate business-to-business purposes.
Access to business-contact information does not automatically establish consent or legal permission for every campaign, jurisdiction, communication channel or intended use. Customers remain responsible for evaluating and following applicable requirements.
Authorized Users
Employees, agencies and contractors acting on behalf of the customer.
Campaign Operators
Teams responsible for email, telephone, postal or other professional outreach.
Customers should review this policy before sharing data internally, providing access to a service provider or beginning any outreach campaign.
Permitted Business Uses
Appropriate Uses of Healthcare Business-Contact Data
Professional contact information may be used for legitimate, relevant and appropriately managed B2B communications, subject to applicable requirements.
Relevant B2B Marketing
Professional outreach concerning products or services reasonably relevant to the recipient's organization, profession or role.
Supplier and Vendor Outreach
Communications relating to sourcing, procurement, partnerships, technology, equipment or business services.
Recruitment
Professional recruitment and staffing outreach for relevant roles, specialties and geographic markets.
Event Promotion
Promotion of relevant healthcare conferences, professional events, webinars, workshops and exhibitions.
Business Research
Market analysis, audience planning, professional surveys and organizational research with appropriate safeguards.
Partnership Development
Outreach relating to alliances, distribution, collaboration and legitimate professional opportunities.
Account Planning
Internal sales planning, territory mapping and organization-level business development.
Professional Communication
Relevant communications directed to professionals in their business capacity.
Prohibited Activities
Uses That Are Not Permitted
Medico Lists data must not be used for unlawful, deceptive, abusive, harmful or inappropriate purposes.
Harassment or Threats
Do not use data to intimidate, harass, threaten or repeatedly contact individuals who have objected.
Deception or Impersonation
Do not misrepresent identity, company affiliation, purpose, products or the origin of a communication.
Patient Targeting
Do not use business-contact data to identify, profile or target patients based on health status or treatment.
Unlawful Discrimination
Do not use data for discriminatory decisions or unlawful exclusion based on protected characteristics.
Unauthorized Resale
Do not resell, republish, sublicense or broadly redistribute data without written authorization.
Spam Abuse
Do not use data for indiscriminate, excessive, deceptive or intentionally non-compliant messaging.
Illegal Activity
Do not use data to support fraud, theft, malware, unauthorized access or other unlawful conduct.
Sensitive Profiling
Do not infer confidential health information or create sensitive patient-level profiles.
Access may be restricted or terminated
Medico Lists may decline, suspend or terminate service where an intended or actual use appears unlawful, deceptive, abusive or inconsistent with this policy.
Customer Compliance Responsibilities
What Customers Must Do Before and During Outreach
Customers are responsible for determining whether their campaign, channel, audience and intended use comply with applicable laws, regulations, industry rules and platform policies.
Identify the Sender Accurately
Communications should clearly identify the business or person responsible for the message.
Use Accurate Subject Lines and Content
Do not use misleading claims, false identities or deceptive descriptions.
Maintain Opt-Out Procedures
Provide a clear method for recipients to decline future communications where required.
Honor Suppression Requests
Remove or suppress contacts who have requested that further outreach stop.
Review Geographic Requirements
Different countries and regions may apply different rules to professional communications.
Protect Access to the Data
Restrict access to authorized users and use reasonable safeguards against misuse or loss.
Email and Campaign Management
Customers Control Campaign Content and Deliverability
Medico Lists supplies professional business-contact information. Customers control how campaigns are created, configured, sent, monitored and managed.
Campaign Content
The customer is responsible for message accuracy, relevance, claims, attachments and landing pages.
Sending Platform
The customer selects and configures the email, CRM, telephone or outreach platform used.
Sending Frequency
The customer determines campaign cadence and should avoid excessive or repetitive contact.
Sender Reputation
Domain health, authentication, IP reputation and sending practices affect delivery outcomes.
Consent Assessment
The customer must evaluate whether consent or another legal basis is required for the intended communication.
Bounce and Complaint Handling
The customer should monitor delivery failures, complaints and suppression signals.
No inbox-placement guarantee
Email delivery can be affected by domain settings, server policies, spam filters, recipient status, employment changes, sender reputation and campaign configuration.
No automatic legal approval
Availability of business-contact data does not establish that every outreach method is permitted in every jurisdiction.
Respect Recipient Choices
Privacy, opt-out, suppression and data-removal procedures
Privacy and Suppression
Respect Opt-Outs, Suppression and Data-Removal Requests
Customers must maintain appropriate processes for recording and respecting recipient objections, opt-outs and other suppression requests.
Opt-Out Requests
Stop future campaign communications when a valid opt-out request is received.
Suppression Lists
Maintain internal suppression records to help avoid repeated contact.
Privacy Enquiries
Direct privacy-related questions to the appropriate internal or external contact.
Data Removal Requests
Professionals may request review or removal through the Medico Lists removal-request process.
Customers should not re-add a suppressed recipient to a future campaign unless a lawful and appropriate basis exists.
Frequently Asked Questions
Questions About Responsible Data Use
Review common questions about permitted uses, customer responsibilities, resale, advertising platforms, opt-outs and removal requests.
Unusual or Sensitive Use Case?
Ask Before Starting the Campaign
Share the audience, intended use, location and communication channel for review.
Submit a Policy QuestionWhat types of business use are generally permitted?
Legitimate uses may include relevant B2B marketing, recruitment, supplier outreach, event promotion, business research, account planning and professional partnership development.
Does purchasing data automatically create consent?
No. Access to business-contact information does not automatically establish consent or legal permission for every campaign, channel or jurisdiction.
Can the data be resold or redistributed?
Data must not be resold, republished, sublicensed or broadly redistributed unless written authorization specifically permits it.
Can the data be uploaded to advertising platforms?
Customers must review the advertising platform's policies, applicable laws and required legal basis before using data for audience matching or similar purposes.
Who is responsible for campaign compliance?
The customer controls the campaign and is responsible for reviewing applicable requirements, message content, sender identification, frequency and opt-out procedures.
Must recipients be given an opt-out method?
Customers should provide and honor an appropriate opt-out process whenever required by law, policy or responsible campaign practice.
What should happen after an opt-out request?
The contact should be removed or added to an internal suppression list so future campaign communications can be prevented.
Does Medico Lists provide patient information?
No. Medico Lists provides professional and organizational business-contact information, not patient records, diagnoses, treatments, claims or confidential health information.
How can a professional request data removal?
A professional may use the Data Removal Request page to submit information for review and possible removal or suppression.
What should I do if my use case is unusual?
Contact Medico Lists before beginning the campaign and provide the intended use, audience, geography, channel and relevant operational details.
Policy Support
Ask Before Using Data for an Unusual or Sensitive Purpose
Share the audience, intended use, communication channel, geography and campaign details so the relevant policy considerations can be reviewed before outreach begins.
Medico Lists does not provide legal advice. Customers should obtain independent advice where required.